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Building great customer experiences

Shaw, Colin2005
Books
With the use of compelling examples and case studies, the author in this text examines building and delivering customer satisfaction and so ensuring customer loyalty.
Main title:
Building great customer experiences / Colin Shaw and John Ivens.
Edition:
Rev. ed.
Imprint:
Basingstoke : Palgrave Macmillan, 2005.
Collation:
xxii, 218 p. : ill. ; 24 cm.
Notes:
Previous ed.: 2002.Includes bibliographical references and index.
ISBN:
9781403939494 (pbk)
Language:
English
BRN:
114508
LocationCollectionCall numberStatus/Desc
Milton Keynes Central LibraryAdult non-fiction658.812Available
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