Design matters : how great design will make people love your company
Brunner, Robert, 1958-2009
Books
Delivering great designs is not easy. The secret: building a genuinely design-driven business in which design is central to everything you do. 'Design Matters' shows you how to do precisely that. It shows you what it means to be design-driven and how that translates into action at Nike, Apple, BMW and IKEA.
Main title:
Design matters : how great design will make people love your company / Robert Brunner and Stewart Emery with Russ Hall.
Edition:
[International] ed.
Imprint:
Harlow : Financial Times Prentice Hall, c2009.
Collation:
xvi, 236 p. : ill. ; 22 cm.
Notes:
Previous ed.: published as Do you matter? Upper Saddle River, N.J.: FT Press.Includes bibliographical references and index.
ISBN:
9780273721970 (pbk)
Dewey class:
658.5752658.5752 BRU
Language:
English
Added title:
Subject:
BRN:
158823