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Ingredients
2025
Books
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In 2016, The Ordinary disrupted the beauty industry by doing what should always be ordinary - telling the truth. The brand democratized skincare by making active ingredients accessible at sensible price points. The mission was simple - to reject the status quo in favour of authenticity and integrity. 'Ingredients' isn't a book about products - it's about what's inside them. Go behind the labels and into the lab with the scientists at DECIEM, creators of The Ordinary. From understanding your skin and how it works to decoding labels, formulations, and what really goes into your skincare, 'Ingredients' is a guide to how a quiet revolution became a global movement of consumer empowerment and radical simplicity.
Main title:
Ingredients / The Ordinary.
Imprint:
London : Ebury Press, 2025.
Collation:
256 pages ; 26 cm
ISBN:
9781529955545 (hbk. :)
Dewey class:
338.764672338.7646646.72
Language:
English
BRN:
8993840